Nature's Bakery News


Nature’s Bakery Announces Partnership with Danica Patrick and Stewart-Haas Racing

Nature’s Bakery Becomes Primary Sponsor for Danica Patrick in the NASCAR Sprint Cup Series
Popular Snacks and Food Brand Signs Multiyear Sponsorship Agreement with Stewart-Haas Racingnb3

Reno, NV (Aug. 18, 2015) – Nature’s Bakery, a rapidly-growing snacks and food brand has joined Stewart-Haas Racing (SHR) to become the primary sponsor of driver Danica Patrick and the No. 10 team in the NASCAR Sprint Cup Series beginning with the 2016 season.

The multiyear sponsorship agreement will see Nature’s Bakery and its signature tagline, “Energy for Life’s Great Journeys”, adorn Patrick’s No. 10 Chevrolet SS for 28 races a year.

“Danica Patrick is one of the most fit and health-conscious drivers in all of racing and she embodies the Nature’s Bakery customer,” said Dave Marson, founder of Nature’s Bakery. “We make great products that complement Danica’s lifestyle and the always on-the-go environment in which she competes. Nature’s Bakery provides ‘Energy for Life’s Great Journeys’ and we’re very proud to embark upon this NASCAR journey with Danica and Stewart-Haas Racing.”

“It’s an honor to represent Nature’s Bakery and also a great deal of responsibility,” Patrick said. “They have ambitious goals and they’re going to rely on me and everyone at Stewart-Haas Racing to deliver. I have ambitious goals too. It’s why I came to NASCAR and, specifically, to Stewart-Haas Racing. There’s still a lot I want to achieve in this sport and I’m looking to continue my professional journey with a brand as determined as I am.”

With a growing trend in shoppers pushing for better, simpler ingredients, Nature’s Bakery sees the trend in which consumers are shifting.

“This is more than just seeing our brand driving around the track,” said Marson. “An important component of NASCAR is having a driver and pit crew that eats healthy and maintains a level of fitness that can influence the outcome of a race. Crafting products with thoughtful ingredients and fueling everyday lifestyles are philosophies from which our snacks are built upon.”

Nature’s Bakery was founded in 2010 by the father-and-son duo of Dave and Sam Marson with a mission of making delicious, convenient, on-the-go snacks that complement health-conscious living and active, everyday lifestyles. Their lineage in the food industry can be traced back to the 1960s when Dave’s father, Richard Marson, opened a family bakery. Growing up in the bakery, Dave passed his passion and skills along to his son, Sam, whereupon the two combined their knowledge and entrepreneurial spirit to form Nature’s Bakery.

“Danica has proven she belongs in the NASCAR Sprint Cup Series and we’re very happy to have her a part of our team for years to come,” said Tony Stewart, co-owner of Stewart-Haas Racing with Gene Haas, founder of Haas Automation, the largest CNC machine tool builder in North America. “Nature’s Bakery is a natural fit with Danica. She has played an important role in the growth of all the businesses associated with her and our growth as a race team. Our partnership with Nature’s Bakery is all about growing their business. In Danica, we have the best possible person to help Nature’s Bakery achieve its goals.”

Patrick is motorsports’ most recognizable athlete and the most marketable personality in NASCAR according to Repucom’s 2015 Davie Brown Index. Her success on the racetrack, which includes an IndyCar Series victory and a Daytona 500 pole, transcends her into the mainstream, proven by a 2014 Harris Poll which named Patrick the second-most recognized female athlete in the United States, behind only tennis star Serena Williams.

nb4Nature’s Bakery, Danica Patrick, Stewart-Haas Racing

About Nature’s Bakery: Nature’s Bakery, headquartered in Reno, Nevada, is an on-the-go snacks and food brand that was founded in 2010 by father and son, Dave and Sam Marson. Believing in quality and the use of thoughtful ingredients, the two set out on one simple mission – to create delicious, convenient snack and food products people can enjoy in their everyday lives. Adding to their popular line of stone-ground, whole-wheat fig bars, Nature’s Bakery now offers gluten-free fig bars. For more information, please visit us on the Web at www.NaturesBakery.com, on Facebook at www.Facebook.com/NaturesBakery, on Twitter @NaturesBakery, on Instagram @NaturesBakery and on Pinterest @NaturesBakery.

About Stewart-Haas Racing:

Stewart-Haas Racing is the title-winning NASCAR Sprint Cup Series team co-owned by three-time Sprint Cup champion Tony Stewart and Gene Haas, founder of Haas Automation – the largest CNC machine tool builder in North America. The team fields four entries in the elite Sprint Cup Series – the No. 14 Bass Pro Shops/Mobil 1 Chevrolet for Stewart, the No. 10 GoDaddy Chevrolet for Danica Patrick, the No. 4 Budweiser/Jimmy John’s Chevrolet for Kevin Harvick and the No. 41 Haas Automation Chevrolet for Kurt Busch. Based in Kannapolis, North Carolina, Stewart-Haas Racing operates out of a 200,000-square-foot facility with approximately 280 employees. For more information, please visit us on the Web at www.StewartHaasRacing.com, on Facebook at www.Facebook.com/StewartHaasRacing, on Twitter @StewartHaasRcng and on Instagram @StewartHaasRacing.

 

 


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Get Figgy with It

Remember Fig Newtons? They were likely one of your favorites when you were a kid. Now, Nature’s Bakery Gluten-Free Fig Bar offers a taste-alike snack with zero gluten; no artificial flavors, colors, or high- fructose corn syrup; and all the health benefits of ancient grains. These bars will take you back and are sure to become your go-to snack. Plus, they pack easily in a purse or gym bag for healthy energy on the go. Try them in Raspberry, Pomegranate, and Blueberry...


The FAQ’s on our NEW Gluten-Free Fig Bars made with Ancient Grains

Gluten Free has finally arrived! (Insert applause).

To celebrate the launch of our new line of Gluten Free Fig Bars made with Ancient Grains, we wanted to take the time to highlight key product details and answer some questions you might have.

When Nature’s Bakery began back in 2010, we launched our brand beginning with delicious whole wheat fig bars leading with quality and thoughtful ingredients. As Nature’s Bakery grew in popularity, we expanded our Stone Ground Whole Wheat product line from three to eight flavors and added...


ChopChop Kids Now Showcasing Gluten Free

"Here at ChopChop we love cooking our own meals and snacks, but sometimes we want grab-and-go snacks, just like everyone else. With so many different brands, flavors, and varieties, it can be hard finding pre-packaged snacks with good-for-you ingredients. The good news is there are plenty of great off-the-shelf snack options for busy families, including Nature’s Bakery fig bars."

Full Link here: ChopChop Kids


Expo West News Release 2015

Nature’s Bakery Launches Gluten-Free Fig Bar Line

Four new flavors prepared with Smart Flour Ancient Grains Blend

RENO, Nev. (March 2, 2015) – Nature’s Bakery announced today it is unveiling a new gluten-free line of fig bars to its popular snack food line, preparing to release the new products at Natural Products Expo West March 5-8.

“After months of research and development to perfect the recipe, we are confident we’re bringing the best gluten-free fig bar to the market,” said Sam Marson, co-founder of Nature’s Bakery. “The flour blend was the most important...


Supermarket Guru Review

Phil's Food Review -

"Nothing artificial and made with real fig paste. There is added sugars - cane syrup and brown rice syrup which total 10 grams. There are two one ounce bars per package - each is just 2.5 grams of fat, 2 grams of protein and 2 grams of dietary fiber. Made with stone ground whole wheat, this is a satisfying mid afternoon, or anytime, snack."

Click here to watch the video: http://www.supermarketguru.com/reviews/natures-bakery-fig-bar.html


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